Summary
The video showed three models with different hair conditions using various air wrap nozzles.
Each brand has elements that must be observed in advertisements, and Dyson also had several consistent laws such as product use and space production.
The project that I filmed while thinking about capturing my personal color as a director in showing the three models in harmony and the advantages of product functions within the set law.
- Title
- Dyson Airwrap
- Director
- AERY LEE
- Client
- Dyson Korea
- Agency
- CJ E&M
- Creative director
- Baek Ji Min, Choi Hee Yoon
- Production
- MAT production
- E.Producer
- Kim Yongmin
- Producer
- Park Eunjin, Na Hanul
- A.Director
- Kang Jisoo
- DOP
- Choi Moon-yong
- Lighting Director
- Kim Hong-soo
- Production Design
- Lee Junseung
- Edit
- Yoo Se-jin (Editor's group)
- CGI
- Yang Jeong-rim, Yang Seung-min (Locus)
- NTC
- Ahn Eun-jung (Submarine9)
- SOUND
- hn Joseph (Keats Seoul)
- Location
- Cho Kyung-jong (GoLocation)